Project: "Brave" Music Video for the Cure

 

Client: TCU Frogs for the Cure (http://www.frogsforthecure.tcu.edu)

 

Role: Assistant Director, Editor

 

With this video, TCU Frogs for the Cure celebrates ten years of partnership with Susan G. Komen in the fight against breast cancer. TCU is the only university in America officially partnered with Komen, and a decade ago, pioneered the pink-out game day celebration at athletic events.

The broader mission of Frogs for the Cure is awareness, education, raising funds and supporting survivors and their families. An annual music video involving thousands of participants provides hope and encouragement to those in the cancer fight. We are deeply grateful to Josh Groban for the inspiration of his song “Brave” for this year’s video tribute to the courage of cancer survivors. 

Sponsored by BNSF Railway, the 2014 video was filmed in five cities around the nation with survivors, dancers, community members and TCU participants. Production teams were recruited in each city and many services were donated for the cause.